Lancaster University Management School - 54 Degrees Issue 10

FIFTY FOURDEGREES | 3 Foreword Our world-leading academics continue to produce cutting-edge insights with their engaging research. Stop stressing out over social media By its very nature, social media ismeant to be fun. This is a hedonic technology, designed for our social pleasure and enjoyment, and yet we all knowhoweasy it can be for social media to stress us out. 6 Leading with smiles on their faces Having developed the idea of ‘Prozac Leadership’ almost a decade ago, Professor David Collinson examines how today’s leaders represent all that it encompasses. In this issue... 42 NoReturns:Why the retail sector is unlikely to return to ‘normal’ beyondCovid-19 A newWork Foundation report highlights the extent of change in the retail sector as a result of Covid-19. The mental toll of corruption Theeffects ofwidespread corruption gobeyond theeconomy andbusiness. Dr SaurabhSinghal’s research demonstrates howhigher corruption leads to lowermental health inVietnam. What shall wedowithour Eden? Mis-timed football tackles, lonely pigs and secret gardens have all been on the path that led to Sir TimSmit setting up theworld-renowned Eden Project. 46 4 Why do women still do the housework? Career women continue to take on the major share of both housework and childcare in theUK andUS. New research shows howemployers who providemore support to female staffperformbetter. 22 Covid exposes Italy’s problem withwomen While women have led the way in the Covid-19 response with notable success around the world, in Italy they have been notable by their absence. 10 Greenat home, greenatwork What can be done to encourage people to bemore sustainable in their consumption?Dr Laura Salciuviene’s new research shows howhabits from home are taken intowork, and how it is menwho aremore engagedwith the process thanwomen. 26 18 Mother knows best Attitudes towards gender equality and stereotypical gender roles have changed greatly since the 1950s. Why then, asks ProfessorMargaret KHogg, arewomen still presentedas experts of thehouseholdfirst andof anythingelse second inpopularmagazines? 38 14 Amatch made in language andfinance Professor SteveYounghasbeenworking withcomputer scientistsandexpert linguistsonan interdisciplinaryproject to developanovel app. 30 Let it grow When there is a strong family presence, boards become more wary of taking risks. 34

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