12 Media Planning & Buying FINDING THE RIGHT AUDIENCE We cover everything from traditional job boards and Indeed to far more targeted jobs and display marketing programmatic campaigns, mobile and AI-powered social media programmes, as well as outdoor formats and all forms of printed media. Our clients trust us to separate the hype from the reality and apply the elements that will deliver results, which can be tangibly demonstrated via metrics. Accessibility and inclusion are central to all of our proposals, and wherever it’s available, we’ll use data to demonstrate how we can reach all target demographics whether here in the UK or anywhere in the world. We executed a year-long, high-visibility creative campaign for South London and Maudsley Foundation NHS Trust that used traditional print media as well as online and social channels to help recruit over 150 Band 5 Mental Health Nurses. It saved them nearly £2million in staffing agency fees! We’ve planned and run highly successful programmatic campaigns for various locations in the USA, Mexico and the UK for AIG; a global leader in commercial and personal insurance solutions.
RkJQdWJsaXNoZXIy NTI5NzM=