Our purpose and mission Mission statement Designworks partner with valuesaligned organisations to deliver thoughtful, full-service solutions. By combining strong ideas with purposeful design, we solve realworld challenges for people, brands, and the environment. Our mission is formally shared with employees, embedded into operations and reviewed annually by the Managing Directors to ensure alignment with stakeholder outcomes and continual improvement. We are committed to environmental stewardship and to managing our environmental impacts responsibly. This includes reducing the energy demand and material waste associated with our services, prioritising efficient and sustainable web builds, and guiding clients toward renewablepowered or low-carbon digital infrastructure where feasible. Our environmental commitments are supported by a formal Environmental Management System and annual review process. Alongside environmental responsibility, we commit to positive social impact by supporting sustainable economic Commitment to social and environmental responsibility development and organisations working to improve community access, alleviate poverty and advance environmental awareness. We do this by strengthening financially constrained and smallscale organisations through education-led support and equitable access to professional digital services. Why B Corp matters to us B Corp provides a robust framework for holding ourselves accountable to our values. Certification supports our commitment to balancing purpose and profit, considering the impact of our decisions on people, communities and the environment, and continuously improving how we operate and deliver value. Powering vehicles in Barrow Case study LOW CARBON BARROW Barrow Borough Council commissioned Designworks to develop a new brand for ‘Low Carbon Barrow’. Low Carbon Barrow is a grant scheme to help small to mediumsized firms reduce their carbon footprint through investment in changes at work. These measures must be a capital investment and could include the installation of LED lighting, alternative heating systems, photovoltaics or building management systems. The brief called for a simple, clean brand that could easily be reproduced on a variety of marketing materials from flyers, stickers and advertising to electric vehicle charging points and vehicle wraps. We created the branding for the initiative which features a hand-drawn CO2 cloud motif that is used to frame the logo’s text. 2
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